Choosing Fonts

When I chose Spectral and Railway as the main fonts for Conceivian, here are some of the pieces of design literature that inspired me more than others.

“Spectral: A New Screen-First Typeface

Production Type introduces their latest commission for Google Fonts

By Production Type

Spectral is a new and versatile serif face available in seven weights of roman and italic, with small caps. Intended primarily for text-rich, screen-first environments and long-form reading, Spectral is brought to you by Production Type, commissioned by Google Fonts, and free to use across Google Docs, Sheets, and Slides, or in any of your projects.

Screen-first typefaces

The history of early digital typefaces, though still fairly recent, has already proven that typeface design doesn’t need to reinvent itself because of technical constraints. One only has to look back over the last 20 years to discover work that forged a viable path. Many early digital types (Trinité, Demos, Colorado, and Georgia for example) set a powerful example by being unobtrusive, transparent designs that rely on commonly accepted shapes, while remaining innovative and fit-for-purpose. These giants, on whose shoulders Spectral aspires to stand, form a solid set of accomplished, serious designs.” To read further click here.


Saqib Rasool